we connect brands with consumers
While the rise of e-commerce in India is undeniably a great opportunity, it also poses challenges to the brands as they see their connect with the consumers diluting & their role getting upended by marketplaces. It’s simply infeasible for the brands to engage with limited resources on the tech, product & operations front.
With newer models emerging, it’s all the more imperative for brands to preserve their identity and establish a direct link with their consumers. This goes hand-in-hand with leveraging the reach that marketplaces provide while managing it carefully so that both short term growth and long-term sustainability is ensured.
ANS Commerce was borne out of the need of the brands to have their own space on the web.
We urge and enable our partner brands to leave 'everything e-commerce' to us so that they can focus on their core - bringing products everyone loves to the market, and keeping to strengthen their brands.
We realized that the only way to make a true impact for the brands, we have to offer end-to-end solutions so that the incremental benefits truly compound. We’ve been able to do this with our experienced yet agile team, product-tech focused approach and obsession with customer service.
In three years, we've become the preferred partners to jump-start or scale e-commerce. The fact that almost all our business is from referral is testament to our customers’ satisfaction and quality of the solution suite.
Most importantly, don’t forget to have fun
Create positivity at every touch-point
Every day should be better than yesterday
Put customers (both external and internal) before self
Our first brand partner outside of India was from South Africa
We literally shipped our platform’s beta version minutes before the biggest celebrity in India tweeted to launch his affiliated brand with us
We grew out of a basement to over five centres now
We started our warehousing ops with the most unconventional category - tyres
No one from the initial founding team has left ANS Commerce
Storing pet food products in the warehouse is tough and requires extra control for pests; we learnt this the hard way :)
We launched a major body care & home fragrances brand in India
We ended up hiring our first sales person after 2.5 years as most of the business we get is referral based
One of our very first employees ended up getting hired by a brand which we then onboarded as our client :)